R. W. Knudsen Family
Here is a segment of social content that was created for the J.M. Smucker brand, R.W. Knudsen. The brand primarily makes juices. The idea was to take seasonal experiences that our target market would enjoy and compose these scenes around the juice bottles. Our strategy and creative team would generate ideas, and then it was my job to comp the scenes in Photoshop. After internal and client approval, we'd then hand the composition off to the photography team, who would recreate it. The final pieces are displayed here.